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ABOUT

IRMA MAYORGA

I create innovative, exuberant, and responsive graphic designs, promotional materials, animated media, digital media, and film media. I believe engaging with beautiful design is a necessary and joyful element of moving through our lives. Everyone deserves to experience the thrill and pleasure of good design. My work brings a human touch to design that facilitates emotional connection, empathy, and cultural context that automated or AI tools cannot replicate.

Before pivoting to graphic design, I created theatrical productions as a stage director, writer, producer, and theater designer. I also found great joy working with students in higher education as a theater professor. Creating theater for the stage is visual and narrative storytelling. Like theater, graphic design is also based in visual and narrative storytelling.

From a deep inventory of skills gained and honed through creating theater and promoting plays, musicals, and performance events, I bring an effervescent, playful spirit to my work in graphic design as well as an open, collaborative work style, a careful eye continuously trained on details, and a highly organized approach to multi-modal, multi-layered projects. I excel in idea generation, problem-solving, and communication - essential qualities that greatly benefit projects in graphic design.

I have created digital and printed assets for multiple types of promo needs, crafted new business branding, created print posters and programs as well as digital assets for theater promo and educational promo, have created dynamic moving media, and served as creator, art director, and editor for promotional film trailers.

Proudly making home in Minneapolis, MN with roots that reach down I-35 all the way to South Texas.

Creating a world in which dogs can fly (and are humongous). Photoshop + Illustrator collage.